Assessing skills

Assessing skills is tough when you are not the expert in that field.

An example that comes up often is Marketing.

Many business owners are not marketing mavens and do not want to be.

They do know when results are lagging on their financial results, social media metrics, newsletter growth, customer conversion and customer feedback. This can be so frustrating to know things are off but not know what to do about it.

Trust your gut. You know what junior versus intermediate skills look like, regardless of the field. There are systems that can be set up to help them…without hiring a new $100k Marketing Director to lead them, without an expensive marketing plan from the marketing boutique and without pulling your hair out. Email me for a 30 mins conversation :) There may be a free tool on this website or a small project for us to do together to set up a new system for your team to support their growth AND the business’ growth.